© 2026 by Jon DeGorsky.
VW
Auto Show Concept
After many rounds of brainstorming strategic visions for architecture, digital engagements, and brand moments, our team landed on this concept dubbed "Moments Together". In collaboration with digital art directors, engineers, sales, strategists, and others, we crafted a compelling physical and digital proposal, captivating fly through movie, detailed scale model, and an exciting in-person presentation to VWoA.
Vehicles, brand stories, and narrative rich engagements are showcased in modular open structures, creating vignettes and focal points for attendees to explore. Feature engagements include an interactive swing set that drive color changing orbs overhead the I.D. vehicle concept, an app connectivity photo op, VR driver assistance interactive zone, large walk-in kinetic wheel customizer, and more!







Agency: EWI Worldwide
Client: VWoA